Karen Liedl
Enterprise agility. Palm trees. Digital technology. Daiquiris. Software-enabled businesses. Tranquility. These are phrases that don’t normally go together, but they’re the perfect combination during the 2016 Softtek Digital Innovation Summit that will be held this week, from February 17th – 19th in Cancun, México.
In what has now become Softtek’s legendary client event by the ocean, during this year’s Digital Innovation Summit industry thought leaders, Fortune 500 CTOs, and technology innovators will share examples of how organizations are embracing the power of software – and the technologies, processes and organizational models they are embracing to enable enterprise agility. 
The Agile Enterprise
The focus of this year’s summit is The Agile Enterprise, where speakers and panelists will share the successes – as well as the business blunders – of various organizations’ journeys on the path to agility, and the lessons learned to guide them through the Digital world.
Some of this year’s speakers include:
- David Mathison, Futurist and CEO of the CDO Club, who will discuss: “What is a Chief Digital Officer Anyway?”
- Jay Barrows, Chief Sales Officer at GE Digital, who will talk about “Making the Industrial Internet of Things Real.”
- Juan Carlos Garcia, Country Director at Amazon Mexico, with a talk entitled: “eCommerce in Mexico, the Success of Amazon”
And many other industry thought leaders and innovators, including Softtek’s own President and CEO Blanca Treviño, and event MC and Softtek Chief Marketing Officer Alex Camino.
Fun, Sun and Information
It will be an action-packed three days, with lots of sun, fun and information – the perfect combination for networking, collaboration and dreaming up new business solutions.
Follow the chatter and highlights on Twitter with #Softtek16.
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